According to Capital One, 76 percent of business owners encounter marketing issues, with
39% reporting that they have not implemented any marketing activities in the last six months.
18% of business owners have difficulty gaining advice on the optimal marketing tactics, and
41% of business owners have difficulty…

According to Capital One, 76% of business owners face marketing challenges, with 39% claiming
they have not implemented any marketing initiatives in the last six months; 18% struggle with
getting advice on best marketing approaches; and 41% struggle to identify and reach new
customer prospects.
As a result, owners frequently engage a marketing manager to oversee all of the company’s
marketing efforts—but one person is just insufficient.
Your single digital marketing recruit cannot be an expert in all areas.
Have you ever heard the expression “jack of all crafts, master of none?” It’s an accurate
depiction of what many marketing executives are compelled to become. They are unable to
grasp the most crucial talents to assist your company to prosper because of unreasonable
expectations to be experts at everything in the marketing industry.

This is when the assistance of a digital firm comes in helpful. Working with a marketing agency
allows you to provide your marketing manager with the assistance they require, allowing them
to focus on the most critical issues and handle your day-to-day marketing operations.

When you employ a full-service digital marketing agency, you’re hiring a complete team of
professionals from multiple industries. A diversified staff enables a marketing firm to
successfully offer different services such as content generation, search engine optimization
(SEO), pay-per-click (PPC), and social media.
Metric Marketing’s staff is always up to speed on best practices and has built methods to
achieve campaign objectives. We have access to the information and tools needed to help with
research, and we know just what questions to ask. As a result, if your marketing manager has a
requirement, we can instantly propose the appropriate course of action.
Meeting marketing objectives will be challenging.
One in-house person will be working on multiple projects for the firm, unable to completely
focus on digital marketing trends and developments, whereas an agency would have devoted
time to focus on marketing for your business full-time. This focused attention will guarantee
that your site’s initiatives are always carefully planned, backed by best practices, and
completed on time.
The importance of collaboration and teamwork in digital marketing cannot be overstated.
Another enjoyable benefit is that a digital agency will provide you with a new viewpoint. Metric
Marketing strategists are taught to explore fresh ideas through the eyes of the customer rather
than the firm. When a lot of time is spent within the company’s boundaries, it might be tough
to separate the two. Being distanced from the organization allows us to design plans with
greater objectivity.
It is not reasonable.
Hiring an agency may be far more cost-efficient because the price of a single worker can be
utilized to hire a whole team of professionals.
If you must pick between the two, employing a complete team of professionals is preferable to
hiring just one person; but, if you have the resources, we recommend hiring both a marketing
manager and an agency. As a result, we have a point of contact and can concentrate on the
major marketing initiatives, while your in-house marketing manager may concentrate on the
urgent, day-to-day demands.